You don’t have to use AI like a tech bro. 

I don’t know about you, but I’m intrigued by the potential of AI. 

And I’m also a little worn out by the hype and the torrent of information. 

Everyone’s buzzing about it.  

But that’s part of the problem. So much noise.

It’s easy to feel like you’re behind, you’re missing out. It’s easy to feel scared that somehow this is going to change everything and leave you out in the cold. It’s easy to feel intimidated by the technical jargon and complexities. 

And let’s not forget about using AI to create content and all the pitfalls involved. 

One day people are talking about what a time saver it is and how they use it to write all their content…

and it seems like five minutes later everyone is sneering about em-dashes and how “same same” and boring social media has become because everyone is using it.

If you’re feeling perplexed, come hang out with me over here.

One of my goals is to help my clients use AI beautifully, in a way that serves their needs in the simplest way possible. I want to know what tools and use cases help coaches and service providers the most. I’m doing the research, experiments and leg work so you don’t have to.

My goal is actually NOT to be an expert in AI.  I want to be proficient in selectively applied AI for my clients. Not “everything you ever need to know about AI”, but what can help you the most, in the most simple way for your business day to day. 

No geek speak, no bro talk. This isn’t about getting fancy or automating your entire business, it’s about making what you’re already doing faster, easier or better.

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